Wilmarcs
Social & Performance

Social & Performance

Reels, Shorts, TikToks, creator-led ads, teasers, and sizzles — built to stop thumbs and start conversations.

Reels / Shorts / TikToks

01

Vertical‑first, hook‑led micro‑stories.

Deliverables

  • Hook matrix (3–6 variants)
  • Captions & end cards
  • Ratios: 9:16 / 1:1 / 4:5

Add-ons

  • Creator whitelisting
  • Posting/playbook
  • Weekly analytics QA

Sizzle / Hype Reels

02

Beat‑matched, high‑energy edits.

Deliverables

  • 15–45s edits
  • Music‑driven cuts
  • Motion title pack

Add-ons

  • Same‑day teaser
  • Sponsor versions
  • Event screens package

UGC / Creator Ads

03

Authentic creator‑style ads for meta/TikTok/YouTube.

Deliverables

  • Script beats + on‑device capture
  • Multiple hooks & CTAs
  • Compliance tags (Spark/Branded)

Add-ons

  • Creator sourcing
  • Whitelisting
  • Performance iterations

Ad Iteration Packs

04

Systematic variants for learning & scale.

Deliverables

  • Hooks/CTAs/Lengths (6/15/30s)
  • Platform‑specific exports
  • Tracker sheet (CSV)

Add-ons

  • Creative QA to specs
  • Weekly review call
  • New creative briefs

Teasers / Trailers / Bumpers

05

6s bumpers, 15s pre‑rolls, 30s trailers.

Deliverables

  • Brand‑safe intros/outros
  • Clickable end‑screens
  • Cutdowns for ads

Add-ons

  • Localization
  • Funnel variants
  • A/B test plan

Repurposing Packs

06

Webinar/Podcast → shorts & highlights.

Deliverables

  • Chapters & highlight reels
  • Auto‑captions
  • Thumbnails & quote cards

Add-ons

  • Publishing calendar
  • Copy pack (titles/descriptions)
  • Analytics review

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